we packaged this 2-in-1 formula in bottles made with a blend of recovered ocean plastic and post-consumer recycled plastic, a combination that results in a uniquely gray resin. innovation is a beautiful thing. available at Whole Foods Market®, methodhome.com and other amazing retailers.
learn more about ocean plastic pollution and what we’re doing about it in our videos below.
method teamed up with local beach clean-up groups and volunteers to collect plastic debris from the beaches of Hawai'i to use for our ocean plastic bottles.
there are more than 100 million tons of garbage floating in the Pacific Ocean alone. plastic pollution is a serious problem that affects everyoneeven if you dont live by the water.
method worked with our recycling partner, Envision Plastics, to create the worlds first bottles made with plastic waste collected from the ocean.
learn how method used design innovation to not only solve a problem, but bring awareness to a problem and inspire change.
its estimated that several million tons of plastic makes its way into our oceans every year, polluting the environment and hurting our marine populations. and the problem isnt going away anytime soon as more plastic washes up on beaches everyday.
as a small soap company, we know we cant clean up the worlds oceans. but we can raise awareness about the issue and use our business to demonstrate smart ways of using and reusing the plastics that are already on the planet. we think the best way to do that is by proving that solutions exist, even at a small scale.
with the help of local beach clean-up groups and volunteers, method has collected more than a ton of plastic from the beaches of Hawaii. and working with our recycling partner, Envision Plastics, who were willing to take a chance on making the impossible possible, weve taken plastic from the beach and turned it into bottles.
through this new + innovative use of recovered ocean plastic, we hope to show how design can be used to tackle environmental problems. were not saying that the solution to the ocean plastic problem is making bottles out of trash, but by doing so we can prove that there are alternatives to using virgin materialslike PCR plastic, which we use in all of our bottles. by recycling + reusing existing plastic, we can turn off the tap. and that is the first, most important step toward improving the state of our oceans.
plastics are estimated to represent almost 80% of the total marine debris floating in the worlds oceans.
on average, 46,000 pieces of plastic are swirling in each square mile of our oceans.
every year, at least one million sea birds and 100,000 sharks, turtles, dolphins and whales die from eating plastic.
fish in the middle depths of the northern pacific ocean are ingesting as much as 24,000 tons of plastic each year.
267 species around the world are harmed by plastic. 86% of sea turtles, 44% of seabirds and 43% of ocean mammals ingest or become tangled in plastic.
sources:
epa.gov
thinkoutsidethebin.com
latimes.com
thank you to our launch partners who have helped make this ocean plastic project possible
for additional media inquiries, please visit our press room. read more about our ocean plastic journey on our blog.